The primary lock-up is the definitive representation of Collective Design Agency. This most recognizable version should be used whenever CDA needs to establish its presence clearly, such as in major brand placements, public-facing materials, and key events where audience recognition is essential. It ensures immediate association with our brand’s mission and values.
Our secondary lock-up variations offer adaptability across different applications. The mark-only version serves as a shorthand for CDA, ideal for digital avatars, icons, and minimalist branding applications. The text-only version ensures clear brand communication in layouts where the mark might be redundant or unnecessary.
The CDA mark is a precisely crafted symbol that embodies our brand’s philosophy of collective creativity and structured design thinking. It is constructed using a systematic geometric approach, ensuring balance, scalability, and visual harmony. Below is an in-depth breakdown of its composition:
Radial Structure & Segments: The CDA mark consists of 14 outward-extending segments, each shaped using rounded-edge rectangles for a refined yet dynamic appearance.
Precise Geometric Alignment: Each segment is evenly spaced at 22.5° intervals, ensuring a balanced and harmonious circular composition.
Negative Space & "C" Formation: The intentional cutout forms a clear "C" shape, maintaining visual identity and scalability across all applications.
